The much talked about and keenly anticipated Ranbir Kapoor – Alia Bhatt starrer Brahmastra hit screens yesterday. Directed by Ayan Mukherji the film which hit over 5,000 screens in India has been doing rather well. In fact, Brahmastra enjoyed a massive rate of advance bookings for its first three days with the audience booking seats almost a week before its release. Now, we hear that despite the wide screen count and the multiple languages the audience can’t seem to get enough. In fact, after Delhi, certain theatres in Mumbai will now be featuring round-the-clock shows of Brahmastra.
Interestingly, while conventional releases feature shows as early as 8 AM, after the success and audience demand for tickets of Brahmastra certain theatres like PVR Icon in Goregaon, PVR City Mall in Andheri, PVR Lodha Xperia, and a few other locations will feature round the clock shows. As per reports, these locations will feature shows starting as early as 1.30 AM and continuing with shows ending with the last one at 11 PM. While this certainly bodes well for the film’s business, it is interesting to notice that despite the odd timing audience still seems to be booking their seats. This implementation of round-the-clock shows in Mumbai comes after theatre owners in Delhi achieved success with this format. Given the fact that the craze for the film is high, and the audience seems to be booking tickets for nearly every show it comes as no surprise.
As for the film itself, Brahmastra, which also features Amitabh Bachchan, Nagarjuna, and Mouni Roy with special appearances from Shah Rukh Khan and Deepika Padukone continues its run at the box office. After grossing Rs. 75 cr. worldwide on its first day the business of the film is expected to see a further increase on its first Saturday and Sunday.
Also Read: Hrithik Roshan reviews Ranbir Kapoor and Alia Bhatt starrer Brahmastra: ‘Absolutely incredible work’
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